The iPad is the latest in mobile devices created by Apple that seeks to change the way we live and the way students experience education globally. First it was the iPod, then the iPhone and now the iPad. The iPod ushered in the iTunes U movement, the iPhone increased the number of educational apps, and the iPad wants to change the entire way we learn all together.
The Future Bookstore
What will the future bookstore look like? The current campus bookstore stands to be the biggest loser according to research by the National Association of College Stores (NACS), campus booksellers netted $4.4 billion in soft goods sales (t-shirts, sweatshirts, etc.) of its $10.2 billion in total sales in 2009.
If students can purchase e-textbooks will they need to come into a physical campus bookstores? The business model of campus bookstores must change. Currently Scroll Motion is developing eBooks for major publishers: McGraw-Hill, Houghton Mifflin Harcourt, Pearson, and Kaplan Publishing. It is just a matter of time before we are downloading our all of our textbooks.
Changing the Educational Experience
Once upon a time education was a top-down process where the instructor had all the power and information. With tools like the iPad the process is changing the instructor will be a curator of a conversation that is powered by students that engage a global community creating a richer multi-media learning experience.
- Real-time Learning: Students will have the ability to automatically update content. Imagine reading a case study on BP Oil and being able to hit a link to watch the CNN video of the story versus a two year old case study in a hardbound textbook.
- Social Engagement: Mobile devices like the iPad will foster and encourage social engagement during the learning process. Students will have the ability to tweet or connect within their global network. They will have the ability to share links in their ebooks. The Blackboard app for mobile learning was just launched in June 2010 social engagement as well.
Look for Michigan Technological University School of Business and Tech MBA Online to progressively innovate the online learning experience and be a major player in distance and online learning.
Posted by Hajj Flemings who is the Tech MBA Online Program Ambassador. You can follow him on twitter @hajjflemings.