Next Generation of University Career Services Annual Reports

Habit number two of Stephen Covey’s successful book The Seven Habits of Highly Effective People is “begin with the end in mind.” This is the mantra of incoming college freshmen and their parents across the country. Some refer to it as the return on investment, but the bottom line is what are the job prospects and what will be their starting salary for careers in the major they are considering. Like a person who reads the end of the book to find out what happens, they forget to pay attention to the most important aspect of their education, the importance of engagement in their collegiate journey, the heart of each book that defines the value at the finish.

Members of the National Association of Colleges and Employers collaboratively worked together to identify key career competencies that have been identified as necessary tools for personal and professional success. The competencies include: critical thinking/problem solving, oral/written communication, teamwork/collaboration, information technology, leadership, professionalism/work ethic, and career management. But how do students acquire these in their collegiate experience. Acquiring each one is not a pill they can take or one class they can participate in. Each student acquires them through a unique series of experiences that they choose to engage in, that matches their interests and aptitudes. One size does not fit all, and it shouldn’t.

Career Services annual reports at higher education institutions across the country focus on “the end” or results which include placement rates and annual salaries. They fail to tell the story of the student’s journey in relation to the outcomes they earn at the end of their collegiate experience. Michigan Tech’s Career Services 2015-16 annual report takes you on the journey of our students from their first campus visit to graduation. Career Services works with partners across campus to help create and execute many of these experiences, while working with students to help them communicate the career skills they have acquired from them. We encourage you to visit on January 31 to view the next generation of Career Services Annual Report.