COB Marketing Students Excel in Regional Marketing Competition

Michigan Tech’s AMA (American Marketing Association) students recently participated in the largest regional AMA conference held at the University of Wisconsin at Whitewater on October 26 and 27. The twenty AMA members from diverse academic backgrounds, including Finance, Accounting, Supply Chain and Operations Management, Management, and Marketing, competed with approximately 300 students from 25 national and international universities across six competition categories.

AMA students. Photo credit Dr. Junhong Min

Excelling in all categories, particularly in four prominent categories were:

  • AcuRite Digital Marketing Strategy Competition: 1st place was Lydia Sterly (marketing) and David Miller(marketing)
  • Sherwin-Williams Design Competition: 2nd place was David Miller(marketing), Stephanie Franco (marketing), Veronica Frystak (marketing)
  • Henry Schein Mock Interview Competition: 2nd place was Jaylen Body (management and marketing).
  • Colony Brands and Carol Wright Marketing Strategy:  2nd place was Nicholas Pate(marketing), Max Schramm (accounting), Veronica Frystak (marketing)

Nicholas Pate, the AMA President, expressed his enthusiasm, stating, “This past week was amazing – to be able to grow my marketing skills and learn a little bit about the future of AI and how it will play a role within the workplace. “Special thanks to Junhong Min, Matthew Monte, and Dan Green for providing unique insight and guidance on how to successfully execute within multiple marketing and sales competitions.”

Nicholas Pate, the AMA President, expressed his enthusiasm, stating, “This past week was amazing to be able to grow my marketing skills and learn a little bit about the future of AI and how it will play a role within the workplace.” He also states, “Special thanks to Junhong Min, Matthew Monte, and Dan Green for providing unique insight and guidance on how to successfully execute within multiple marketing and sales competitions.”

Dr. Junhong “Jun” Min, the advisor of AMA at Michigan Tech, shared his thoughts, saying, “This year, there was an almost two times increase in student participation compared to the previous year in the 2023 UWW marketing competitions. I hoped that the students would prioritize enjoying the new learning experiences over solely focusing on winning. Nevertheless, the Michigan Tech AMA students demonstrated remarkable self-motivation, an incredible dedication to competitions, and a strong sense of teamwork, assisting each other in securing victories in the competitions. I was very thrilled when Michigan Tech was announced eight times during this year’s AMA award ceremony.”

Max Schramm, Veronica Frystak and Nicholas Pate