Tag Archives: business model

Bob Mark Business Model Competition is December 5

The Innovation Center for Entrepreneurship is hosting the 2018 Bob Mark Business Model Competition on Wednesday, December 5 from 7-9 p.m. in the Opie Library. Students can apply to compete here.

The 2018 Bob Mark competition includes an idea pitch and a business model description. This event takes place later in the year so that contestants will have had the opportunity to develop their business model through participation in Husky Innovate workshops. Using Lean Launchpad methods and the Business Model Canvas, students will share insights from customer interviews that inform their business model.

Prizes will be awarded to the most scalable and actionable business model pitches. Using prize money, students have a chance to take their entrepreneurial idea to the next stage of development further preparing them for additional opportunities such as competing at the New Venture Competition held this April at Central Michigan University.

President Koubek will serve as a distinguished judge alongside other entrepreneurially minded faculty, staff, and community members.

Prizes for the Bob Mark Business Model Competition include:

First Prize – $2,000 + $100 services from MTEC SmartZone

Second Prize – $1,000 + $100 services from MTEC SmartZone

Third Prize – $500 + $100 services from MTEC SmartZone

Honorable Mention (2 prizes) – $250 each

Audience Favorite – $250

MTEC SmartZone prize – $1000

This event is a tribute to the late Bob Mark, professor of practice in the School of Business and Economics. Mark founded the Elevator Pitch Competition and brought the Business Plan Competition to Michigan Tech. The Bob Mark Elevator Pitch Competition and other efforts support his entrepreneurial spirit and that continues to live on in students, faculty, and staff.

Students who participated in the Idea Pitch Competition on October 17 are strongly encouraged to apply to compete in the Bob Mark Business Model Competition. Students should apply by submitting this form no later than midnight on Wednesday, November 21st (before Thanksgiving break). The top 15 applicants will be selected to participate in the Bob Mark Business Model Competition. Students who upload a business model canvas to their application will be given priority consideration. Student guidelines, scoring criteria, and a blank Business Model Canvas can be found at mtu.edu/honors/ice/husky-innovate.

Erica Austin and Kyle Schuhknecht presenting their idea, Mr. Green Tips, an eco-friendly informational application at the Idea Pitch Competition in October.

The 2018 Bob Mark Business Model Competition is part of Husky Innovate, a series of workshops and events that build on each other with the intention of guiding students through key phases of innovation or business development while emphasizing evidence-based strategies for success. Bob Mark Business Model Competition is hosted by the Innovation Center for Entrepreneurship, which is a collaboration between the Pavlis Honors College, the School of Business and Economics, and the Vice President for Research Office.

 


Business Model Canvas Bootcamp

The Innovation Center for Entrepreneurship will be hosting Business Model Canvas Bootcamp, a two-part workshop on November 14 and 28 from 7-9 pm in Rekhi 214. Using the Business Model Canvas, students will work with members of the Michigan Tech I-Corps Site Program teaching team to develop a business model for their technology or idea.

The Business Model Canvas is a tool developed by Alexander Osterwalder & Yves Pigneur. It emphasizes the relationships of the nine components of a business model:

  1. Customer Segments
  2. Value Propositions
  3. Channels
  4. Customer Relationships
  5. Revenue Streams
  6. Key Resources
  7. Key Activities
  8. Key Partnerships and
  9. Cost Structure.

Check out this short video for a brief overview of the Business Model Canvas. The idea is that business plans are static while a successful business model needs to be dynamic. A successful business venture requires a tool that allows one to quickly assess the impact of changes and adjust accordingly.

The I-Corps teaching team will guide students through the process of developing their unique business model. In this workshop, you will map out your canvas with specific focus on the value proposition and the customer segments. After developing a hypothesis around your the nine components, focusing on the customer segment and its “pain points”.  From there you will then test your hypothesis through customer interviews or customer discovery.  Does your solution create value for your customer segment? Based on the customer discovery process you will understand if you need to adjust your value proposition and pivot.

Business Model Bootcamp is part of Husky Innovate, a series of workshops and events that build on each other with the intention of guiding students through key phases of innovation or business development to help them prepare for future competitions, as well as future intrapreneurial and/or entrepreneurial business ventures. Registration for this workshop is required.

Students who participated in the Idea Pitch Competition and/or plan to compete in the upcoming Bob Mark Business Model Competition, are strongly encouraged to register for Business Model Canvas Bootcamp. There is a cap of 25 contestants for our Bob Mark Business Model Competition. Priority will be given to those who have completed the Business Model Boot Camp. Husky Innovate is hosted by the Innovation Center for Entrepreneurship, a collaboration between the School of Business & Economics, Pavlis Honors College, and the Vice President for Research Office.